Why are webinars increasing your reach?
When the world is populated With 7 billion people. It’s impossible to speak to everyone. Sure you won’t reach out to everyone even if you decided to use live video webcasting as a tool. But you can definitely reach more people’s interested in your products and services if they are not in your immediate vicinity. And the game of numbers work.
Software companies are using it to show the benefits of their product.
Training customers remotely so that they can get them hooked and make their products indispensable.
Autodesk, Adobe and many other companies are already using tools to connect with their customers and win market share. Shouldn’t you?